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Mike

5 Best Replacements for Salesforce IQ

After last year's announcement made by Salesforce.com that SalesforceIQ wouldn’t support GDPR, it became clear that sooner or later they will discontinue product they have acquired a couple of years ago. In its early days, SalesforceIQ was called RelateIQ, and it introduced probably the most flexible approach to CRM. The fundamental idea behind SalesforceIQ was that every CRM object could be presented as an adjustable table with hard-linked relation to Contact or a Company. It was simple yet effective solution for small to medium Sales and Marketing teams. Setting up new entity (or list/relation) was easy compared to Sales cloud or similar solutions - it is much like adding new columns to MS Excel and adjusting cell format.

As now Salesforce.com discontinued the product (new customers can't sign up for it anymore) and they push everyone to Sales Cloud, there are some downsides of such a migration which were not clearly disclosed by the migration guides and YouTube videos. 

The most important issue for the customers that we see is the rise of the costs. Most of the SalesforceIQ users were on the $900/year (or less if you signed up before RelateIQ was rebranded to SalesforceIQ) plan and they receive similarly priced plan but not all the functions previously available will be there when they migrate... First of all, I'm talking about APIs. 

The key major feature of the SalesforceIQ/RelateIQ was its open APIs. 

To get full advantage of Salesforce Sales Cloud API you need to upgrade to $150/month = $1800/year plan. For the team of 5 it will make it $9000/year. I can recommend upgrading to those who can afford to pay twice they paid for SalesforceIQ unless you have a small team (less than five people). For 2-4 Marketing/Sales people teams, I would recommend considering other SalesforceIQ alternatives that are cheaper yet provide similar features. 

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