Essential for any business to increase brand awareness and rank higher in search engine results
Our technical SEO checklist is based on foundations (crawlability, indexability, and accessibility) and optimizations (rankability and clickability). We prioritize everything that makes your website easier for search engines to crawl and index.
Apart from the technical components, you also need to focus on an on-page SEO audit. We check which backend elements such as headlines, tags, URLs, links, and HTML code need to be optimized for search crawlers.
We research your competitors, monitor your niche for each of the search terms, and identify how to maximize your results in terms of competitive rankings. Moreover, we check whether your competitors are doing SEO only or if they are also using Paid Search to promote their products on Google.
Resonate will dive into the keywords your website is getting its traffic from and the positions of pages that rank for those keywords. Then, we will come up with a strategy for search phrases that are most important for your business to generate qualified leads.
SEO strategies are always changing, therefore as part of B2B SEO audit, we deliver weekly reports and run checks and fixes on your website to make sure everything performs as expected.
User experience and SEO go hand-in-hand. Using click, move and scroll heatmaps proved to be effective at improving SEO performance. We will share valuable insights that you can use to reshape and reorganize your site.
We follow a proven 5-step approach to transforming your branded and organic traffic:
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Each of these tools provides valuable insights into the performance of your website and can help us identify areas that need improvement:
However, it’s important to remember that an effective SEO audit also requires human analysis. An experienced SEO specialist will be able to identify issues that the tools can’t detect and offer effective solutions.
Depending on the competitiveness of the industry and the amount of content on the site, we can see results in 3-6 months, though it may take much longer to see the full effect of an SEO campaign.
The effects of an SEO strategy can be amplified with supportive tactics such as social media engagement that brings more relevant traffic to the site.
Therefore, we often help our clients reach short-term goals with a ‘Paid Media’ strategy and a strong Social Media presence.
Over the past year, we've generated more than 150K leads for our customers using a powerful combination of Account-Based Marketing, Inbound Marketing, Facebook and Linkedin Ads.
SEO for B2B refers to optimizing a B2B website for search engines to enhance its visibility and rankings using keyword research, on-page optimization, link building, and content creation.
As opposed to B2C, B2B SEO strategies are aimed at longer-tail keywords and more specific niche topics that are relevant to the products or services offered by businesses.
Inadequate B2B SEO audit. Taking time to carefully analyze your website, you can identify any issues that may be holding back your website’s ranking, such as broken links, duplicate content, or incorrect metadata
Not maximizing Google Search Console. Be sure to monitor your Search Console regularly and address any issues that arise.
Lack of effective B2B SEO strategies. Comprehensive B2B SEO solutions should include a mix of on-page optimization, technical optimization, link building, and content marketing to attract and engage your target audience.
Poor B2B keyword research. If you don't target the right keywords in your B2B SEO strategy, you may be targeting terms that are too broad, too competitive, or not relevant to your target audience.
Technical SEO should be a top priority to ensure proper indexing by search engines and improve site speed, URL structure, and schema markup.
Long-tail keywords can also help these companies target specific, niche search terms.
Furthermore, tech companies should strive to create content that showcases their expertise, as this can help build trust and increase visibility in search results.
Finally, optimizing user experience is essential, as complex products and services require clear messaging and easy navigation. With the right B2B SEO consulting, tech companies can optimize their websites and stand out in the competitive world of search engine optimization.
B2B lead generation requires an integrated approach that combines on-page and off-page SEO strategies.
On-page SEO involves optimizing the website's content and structure. For example, account-based marketing (ABM) involves targeting high-value accounts with personalized messaging and content that leverages keyword research and industry-specific terms. Content marketing for the buyer journey is another on-page strategy, providing content at each stage of the journey to attract potential customers.
Off-page SEO also plays an important role in B2B lead generation. Partnering with industry influencers can help businesses leverage their audiences and increase their visibility. Additionally, businesses can use social media for lead nurturing by sharing content and building relationships with other websites. This can lead to backlinks and increased visibility in SERPs.
B2B Tech, Enterprise Software, SaaS, Mobile Apps, Online Education, Insurance, Fintech, and other industries
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